Web advertising is progressively gaining ground because is not just cheaper but also because in many cases it has -with millions of users in the world- greater impact than conventional ads.

Given that all web ads are intended to increase traffic to the business website where visits can be turned into sales, the most effective ways of internet advertising are:

• website optimization, in order to be listed in the top of search engine results (SEO)
• creating a professional page on social networks (facebook, twitter, youtube, etc.)
• blog creation or blogging on the subject of your activity.
• ads on Facebook
• placing banners ads (fixed or moving images and graphics) to high traffic websites

Some of the above are provided free of charge -if you don’t count the cost of your time of course- but in any case to use them effectively, the content should be the best!